Zcoder's email, SMS and retention marketing services help DTC brands turn first-time buyers into repeat customers. We set up and optimize email and SMS flows, analyze customer cohorts, build affiliate programs and sharpen social media strategy.
Services in this collection
Who it's for
DTC brands with rising acquisition costs that need more revenue from the customers they already have.
Pricing
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Frequently asked questions
Should an ecommerce brand start with email or SMS?
Most brands start with email flows such as welcome, abandoned cart and post-purchase, because email reaches more subscribers at lower cost. SMS works best added on top for time-sensitive messages like cart reminders and launches.
What is retention marketing?
Marketing aimed at existing customers rather than new ones: automated flows, loyalty and referral programs, and offers based on purchase history. It raises repeat purchase rate and customer lifetime value.
How do I see pricing?
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